UK Leaders in Online
Enterprise Video Management

Buto vs YouTube: A Comparison Table

We love YouTube – it’s a great video sharing site, and a huge internet destination: but it’s just not right for business video, online retail, education or training. We get asked about how we compare to YouTube quite a bit, so here’s a quick comparison of the main differences. Don’t forget, Buto lets you maintain [...]

View the full article »

Guide: Make Better Decisions With Video Analytics

If you read your video analytics data carefully and regularly you can make changes to see massive improvements in the results you get from your online video.

View the full article »

In-player adverts deliver high click-through rate

We recently launched in-player adverts in Buto – allowing you to build your own overlay ads on your video content. It’s early days, but we’ve aggregated all the in-player advert statistics across all our customers over the past 10 days. The results show an average click-through rate of 7% across the board. This is many [...]

View the full article »

Geographic reports, IP security and YouTube publishing

Buto launches 3 exciting new improvements for all accounts, available now: Geographic reporting You can now plot your views on a map by continent, city and country – with the same per-video precision as the rest of your statistics. As with all Buto reports, the data can be exported out to your favourite spreadsheet application [...]

View the full article »

New in Buto: better statistics, smart playlists and more

We’re pleased to announce some great new features, available to all Buto users today: statistics, Smart Playlists and better encoding.

View the full article »

Twelve months of video data

We’ve pooled together all the data from the last 12 months of video streaming to give an insight into how your audience view video on the web.

View the full article »