UK Leaders in Online
Enterprise Video Management

How does Brian use Buto to get more from his Online Video

Take a look at the video below to find out how IT Manager Brian get’s the most out of his online video with the Buto platform. If you think that your video deserves the best and would like advice on creating your online video strategy then please give us a call on 0121 309 0350 [...]

View the full article »

Working with Sky

Sky have been loyal Buto customers since July 2011. Although Buto isn’t yet delivering the whole of Sky Go, their corporate website is full of Buto-delivered videos especially on the Sky Views blog. Sky Views is a particularly good example of online video. All sorts of people contribute to the blog, which offers a behind-the-scenes [...]

View the full article »

Engaging the Legal World with Video

Eversheds Eversheds are internationally recognised as the leading innovators in the legal sector and we love helping them along their journey. They use video extensively on their dotcom site to communicate specialist information. They also use it in all aspects of internal communications from CPD to change management. Video gives them a slice of human, [...]

View the full article »

Discover the Art of Online Video – Get your tickets now!

Tuesday 18th February 2014 18:00 to 20:00 (GMT) Etc Venues, Dexter House, No.2 Royal Mint Court, Tower Hill, London, EC3N 4QN. Following on from the sold out success of last year’s session, we are pleased to announce that we will be running another ‘Art of Online Video’ event in partnership with Eventia IVCA on Tuesday [...]

View the full article »

What’s been happening in January here at Buto?

Check out the latest news from Buto with Strategy Director Jeremy Stinton. Find out what we’ve been up to in January including our most exciting update, the implementation of automated sitemaps. The Buto player is now able to automatically upload  your video sitemaps to Google. More importantly,  it also updates them four times a day [...]

View the full article »

Everyone’s doing it: watching online video

A lot of digital marketing approaches start by asking which segment of the demographic is likely to be reachable via a certain channel. For example things which are “early adopter” reliant are typically the preserve of 15-34 year old males who, let’s face it, are more likely than most to buy new shiny toys and [...]

View the full article »

Social Video is three times more effective than paid-for video advertising

  In this, the fourth clip in our Online Video Strategy series, Steffan Aquarone explains why social video is more powerful than pre-roll or video ads. With our free how to guide you’ll be able to study these recommendations in more detail.

View the full article »

Video Analytics – measure views, duration, click-through and more using Buto’s video analytics package

In this, the second clip in our Online Video Strategy series, video expert and Buto’s Strategy Director Steffan Aquarone explains the many ways you can measure how your content is performing. With our free how to guide you’ll be able to study these recommendations in more detail.

View the full article »

Online Video: How to Have a Strategy

The biggest difference between online video today and corporate video of the 1990s is that of audiences. Online audiences today are used to consuming far more information per unit of time than twenty years ago. Just think about the pace of TV comedy, or soap operas, and how it’s simply got faster over the years. [...]

View the full article »

Why should I use video on my website?

We’ve put together a short film to suggest some of the benefits of adding video to your website – and how using a video platform like Buto can help you get the most out of your video content. ‘How to’ number 4: Why should I use video on my website?

View the full article »