UK Leaders in Online
Enterprise Video Management

Google Analytics Integration

You can link Buto’s video player to publish view statistics, as well as advert clicks, impressions and closes, directly to your Analytics account.

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Feature spotlight: Player themes

Our customers get a video player that will match the look of any website, without the need to edit complex settings files.

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All-new encoding systems in Buto

We’re pleased to announce another major update to our encoding systems. As of this week, we’re applying more optimisation and computing power to encoding than ever before and we’ve seen some major reductions in wait times.

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Feature spotlight: Batch Organiser

Rather than searching around and working on these individually, the Batch Organiser lets you drag and drop videos from folder views, search results or the main video browser. Just pop-up the organiser from the bottom left of the Buto control panel.

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In-player adverts deliver high click-through rate

We recently launched in-player adverts in Buto – allowing you to build your own overlay ads on your video content. It’s early days, but we’ve aggregated all the in-player advert statistics across all our customers over the past 10 days. The results show an average click-through rate of 7% across the board. This is many [...]

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Use in-video adverts to drive traffic

We’ve taken call-to-action a step further, and now you can opt to have these messages displayed “in vision” during the video.

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Geographic reports, IP security and YouTube publishing

Buto launches 3 exciting new improvements for all accounts, available now: Geographic reporting You can now plot your views on a map by continent, city and country – with the same per-video precision as the rest of your statistics. As with all Buto reports, the data can be exported out to your favourite spreadsheet application [...]

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New in Buto: better statistics, smart playlists and more

We’re pleased to announce some great new features, available to all Buto users today: statistics, Smart Playlists and better encoding.

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Coming soon in the next Buto release

The next version of Buto (2.5) is our most significant update yet, and offers a powerful new way to work with your video content.

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New Buto player available now

We’ve taken another look at the player and thought hard about every button, control and interaction to make the most responsive experience for your viewers.

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